Purple Shampoo Bar for Blonde, Highlighted, and White Hair

Bring out your best blonde yet with a “purple conditioner” that deeply conditions, nourishes, and protects for enhanced softness and shine and longer-lasting color while offsetting unwanted yellow and brassy tones in blonde, highlighted, and white hair.

• Deeply conditions, nourishes, de-frizzes, and protects for soft, shiny hair and longer-lasting color

• Tones and brightens up blondes, highlights, and whites with violet-blue color pigments to neutralize unwanted yellow or brass tones for a cool, ashier blonde or white

• Features Hemisqualane and Squalane that are clinically proven to reduce frizz & flyaways, enhance softness and shine, provide color fade protection, and improve wet and dry combing force without weighing hair down

• Plant-derived, vegan, silicone free, plastic-free, microplastic-free, and free of harsh sulfates, phthalates, DEA, and parabens

• Long-lasting - full size bar is equivalent to 2 bottles of liquid conditioner